Collaboration Station

Where CMI, Compas, Singularity, InfoCures, & MEDtrak Come Together!

PharmaVOICE 100- Into the Deep: The Data Evolution in MEDIA PLANNING September 4, 2013

Filed under: Corporate — CMI/Compas @ 12:29 pm

Data and media planning have evolved enormously, even over the last couple of years – are you on board? In this PharmaVOICE article Paulette McCarron, SVP, Group Media Director, and Diane DeStefano, Marketing Research Manager, discuss how we use data – including our own Media Vitals data – to create a media plan that truly engages audiences. http://bit.ly/R0L78J

Advertisements
 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s