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The Scoop – Storytelling | Dog Breath | Healthcare for Latinos May 8, 2014

Filed under: Corporate — CMI/Compas @ 4:15 pm

Storytelling can help people with schizophrenia to deal with their condition by ensuring they don’t ‘lose’ themselves – still maintaining their perspective of being a whole person. A new oral history project aims to improve the quality of life of those with the condition.

New IMS research shows that the global oncology drug market reached $91 billion last year, representing growth of about 5%.

Hooray for dog breath: dogs are now being trained to sense blood sugar levels on their owners’ breath and warn them of danger.

According to an article, Latinos who are hesitant to go to the doctor are hesitant for several reasons, according to studies that show language barriers, citizenship status and cultural taboos top the list of reasons. Cost is also an issue. “If healthcare providers want to attract the more than 50 million Latinos who live in the United States, they need to commit to learning about our diverse community and its multifaceted culture. They can start by recruiting Latino professionals who can provide personal insight about how to help them best.”

Dos and Don’ts for pharma social media marketing? Yes please. Thanks Director, Strategic Alliances Lee Greenfield for this article.

CMI has been named a healthiest employer again by the Philadelphia Business Journal – an apple a day!

-Carly Kuper, VP, Strategic Marketing & Corporate Communications
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