Engagement opportunities exist at the point of care with unique, viable ways to drive audience engagement and conversation between patients, prescribers, and pharmacists. This infographic discusses the multiple opportunities for delivering brand messages at the point of care and is authored by the super smart CMI/Compas team of Phil Turicik, Senior Campaign Analyst; Jana Truax, Supervisor, Media; Chelsea Tilghman, Search Analyst; Kyle Cooper Media Planner; and Julia Benson, Associate Media Planner.
Innovation inspiration from Intel—the company is hard at work further developing its perceptual computing program enabling people to communicate through ways like facial expressions and eye movement. Powerful stuff for those who can’t easily communicate with words.
A vaccine that slows the progression of breast cancer and with fewer side effects has shown positive results in early trials. And, ladies rejoice! A new device measures pressure instead of force which could mean more comfortable mammograms.
Robert Kadar, SVP Customer Development shares this interesting article asking what effect, if any, an HCP’s attire has on patient interaction.
-Amanda Kopec Preto, Manager, Strategic Marketing & Corporate Communications